One of the key priorities outlined in the Promote area of the Belfast One business plan was to conduct continuous market research and measure footfall in the city centre.
Six footfall counting cameras have now been installed across the Belfast One BID area and we are now receiving data from these which will be shared with businesses on a monthly basis.
Six footfall counting cameras have now been installed across the Belfast One BID area and we are now receiving data from these. A monthly report is available to be shared with businesses featuring key stats such as week-on-week and year-on-year comparisons and Belfast vs NI vs the UK.
Market Research Reports
Belfast One began conducting continuous market research in Belfast City Centre in July 2016 with Card Group Research. Information gathered includes where visitors come from, how they get here, demographics and details on what people do when they visit Belfast. A quarterly infographic is available for businesses with key findings from this research.
Sign up to receive reports
These reports will only be shared with Belfast One BID levy payers and due to this we require levy payers to sign up to receive them. Add your details below to be added to the mailing list. You must have paid your Belfast One BID levy in order to receive the reports.